Toy maker Hasbro has agreed to acquire children's entertainment and merchandising franchises, including the characters of the superhero TV show Power Rangers, from Saban Entertainment for around $520 million in cash and stock, people familiar with the matter said on Tuesday.
The deal comes as Hasbro, the world's largest toy maker whose stable of franchises includes "My Little Pony," "Monopoly" and "The Transformers," seeks to reverse its losses following the bankruptcy last year of U.S. toy retailer Toys R Us.
The transaction includes intangible amortization expense, is not expected to have a material impact on Hasbro's results of operations. Hasbro will issue a $270 million worth of common stock for Power Rangers brand and several other entertainment brands. They will also pay additional $229.75 million in cash.
In addition to making toys and action figures, Hasbro profits from such franchises through the production of movies and TV series, allowing it to diversify its revenue beyond retail sales.
Earlier this year, Hasbro and Saban signed a deal for the toy maker to design, produce and bring to market a wide variety of toys and role-play items inspired by Power Rangers.
Pawtucket, Rhode Island-based Hasbro has taken several steps to boost its presence in the entertainment business as a way to fuel toy sales.
The company operates Hasbro Studios, which produces TV shows such as the upcoming Netflix Inc series, “Stretch Armstrong and the Flex Fighters.”
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